“We found the world's softest diaper at Target” —

Take softness into your own hands

We know that every parent wants their baby to be comfortable, and here at Millie Moon we believe that starts with their diaper.

Find out more

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Take softness into your own hands

We know that every parent wants their baby to be comfortable, and here at Millie Moon we believe that starts with their diaper.

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We have made it our mission to provide a range of luxury diapers that are expertly crafted for luxurious comfort, and feather soft to be gentle on delicate skin.

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We have made it our mission to provide a range of luxury diapers that are expertly crafted for luxurious comfort, and feather soft to be gentle on delicate skin.

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MillieMoon-220120-10259

What is
softness?

It’s a little hand in yours…

MillieMoon-220120-7836

MillieMoon-220120-8585

…and a hug
after tears.

It’s knowing they are as comfortable as can be.

MillieMoon-220120-11242

MillieMoon-220120-8875

Take softness
into your
own hands

MillieMoon-220120-10259

What is
softness?

It’s a little hand in yours…

MillieMoon-220120-7836

MillieMoon-220120-8585

…and a hug
after tears.

It’s knowing they are as comfortable as can be.

MillieMoon-220120-11242

MillieMoon-220120-90402

Take softness
into your
own hands

HAPPY PARENTS

92% of parents who sampled Millie Moon say they are the softest diaper they’ve ever used for their little one*

*results from a survey of 3000 parents living in America.

Can you feel the difference?

Quality Certified

Certified by Dermatest, an independent dermatological testing program, Millie Moon products are gentle on your little one's delicate skin. The Dermatest seal certifies that results show the product to be free from contact skin allergens and reactors in sensitised volunteers in controlled testing.

Made with sustainably sourced pulp.

Certified by PETA who verifies that no animals tests are conducted on our ingredients, formulations or finished products, making our products cruelty free and vegan.

OEKO-TEX’s Standard 100 certification is one of the world’s best-known labels for textiles tested for harmful substances. Receiving this certification means that every component of our diapers have been thoroughly tested for harmful substances and have been guaranteed to be harmless in human ecological terms.

Our Materials

Millie Moon luxury diapers are made with certified clean materials to be feather soft and gentle on delicate skin. Expertly crafted with an enhanced fibre blend and high-GSM topsheet for luxurious comfort, the materials in our diaper are as soft as can be. Can you feel the difference?

Our Diaper Range

Our Diaper Range

Diaper Size:

Diaper Size:

1

2

3

4

5

6

Size 1 $24.99*

Unisex | 108 pack

Check out your local Target store for promotions, or shop now

Not sure what size is best for your little one?
Take a look at our size guide

Size 2 $24.99*

Unisex | 96 pack

Check out your local Target store for promotions, or shop now

Not sure what size is best for your little one?
Take a look at our size guide

Size 3 $24.99*

Unisex | 88 pack

Check out your local Target store for promotions, or shop now

Not sure what size is best for your little one?
Take a look at our size guide

Size 4 $24.99*

Unisex | 72 pack

Check out your local Target store for promotions, or shop now

Not sure what size is best for your little one?
Take a look at our size guide

Size 5 $24.99*

Unisex | 64 pack

Check out your local Target store for promotions, or shop now

Not sure what size is best for your little one?
Take a look at our size guide

Size 6 $24.99*

Unisex | 54 pack

Check out your local Target store for promotions, or shop now

Not sure what size is best for your little one?
Take a look at our size guide

Happy Parents

Best diaper on the market

These diapers are amazingly absorbent and soft! We tried everything for our little guy (Pampers, Huggies, Hello Bello, Luvs, Earth and Eden, and 7th Generation), none of them come close to the quality of these diapers.

Ms Mama, USA

Love them!!!

Amazing!!!! My twin girls are 5 months but started leaking out of their diapers, numerous brands. These are soo soft and cozy and HOLD PEE like a champ!!! Very happy with them!!!

Monica, USA

10/10

Softest diapers ever! Tried them in place of Huggies Special Delivery but love them so much more.

Sam B, USA

Pure Gold

I absolutely love these diapers! Tried all the main/popular brands and dealt with diaper rashes, leaks, blowouts, poor fit, etc. These are just pure gold. They are so soft, and they fit my son so well. No leaks or blowouts either! Highly recommend!

Rachel, USA

LOVE LOVE LOVE THESE/MOM APPROVED!!

Finally see what the hype is about. After trying Millie Moon from Target, I realized how much softer they are, easier on my daughters skin AND cheaper. We have completely switched, these are amazing!

Nova, USA

Love these so much!

These diapers are amazing. They’re super absorbent. Very soft, the softest diaper I’ve ever found. My baby has super sensitive skin and these work so well for him. No eczema flares from them ever. He’s used them his whole life and they’ve done amazing. I love these so much. I don’t use any other brand now because of the softness. They also fit so well. I was originally so sad to lose Cloud Island diapers, but these are even better.

Kelly, USA

Favorite diapers ever!

Softest diapers ever. I feel good putting my baby in something that seems so comfortable. Very absorbent. Run generous, so you can use the smaller sizes longer. Worth every penny.

Eva B, USA

Find us exclusively at

Find your nearest store

Our Instagram

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We’re back with another Target run... and just in time for Valentine’s Day 💌

Don’t forget to grab some of our feather soft diapers as you shop for your sweetheart this week. 🛒 Let us know what’s in your cart in the comments below 👇

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Enjoy those morning cuddles with your little one (and Millie Moon, of course! 😌✨)⁠
⁠
We love seeing your photos featuring Millie Moon, so don’t forget to tag us! @mymilliemoon ⁠
⁠
📸 @mariwags

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We are thrilled to hear your wonderful comments and reviews about our luxury diapers 💛✨ ⁠
⁠
Share why you love Millie Moon in the comments below 👇 ⁠#thesoftestdiaper

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Anyone else color-code their baby’s diapers to match their OOTD? 😌✨ (or just us?)

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Last chance to stock up on Millie Moon! ✨ Buy 2 of our Enormous Diaper Boxes and get a FREE $15 Target gift card 🎯⁠

Don’t forget to stop by the diaper aisle on your next trip to Target 🛒
⁠
*Promotion valid instore and online from Sunday 15 January - Saturday 28 January 2023.

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If it's on the internet, you know it must be true 😌⁠
⁠
Give this post a like and we may surprise you with some of our feather soft Millie Moon diapers 😉✨⁠

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Nothing quite like a diaper restock 😌✨⁠
⁠
📽️: @hausofruizz

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Start your mornings off right with Millie Moon 🌙⁠
⁠
Our luxury diapers are:⁠
⁠
✨ Expertly crafted for luxurious comfort⁠
✨ Made with clean, certified materials⁠
✨ Gentle on delicate skin⁠
⁠
Have you felt the Millie Moon difference? We’re available in-store and online at Target, from only $24.99 🎯⁠
⁠
📸 @mama.de.teo

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WIN $3,000+ IN PRIZES! 😍 We teamed up with the best in baby gear to give one lucky winner the dreamiest smart sleep bundle! ⁠
⁠
Watch the reel to see all the amazing brands involved, and click the link in our bio to enter! Giveaway open from now till 1/27/23, US residents only ✨ Goodluck! @halosleep

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⁠What’s in my nightstand with a 5 month old ✨ ⁠
⁠
Share your organization tips in the comments below 💭 We love how @karinaalyza uses these containers to organize her essentials (and Millie Moon, of course 😌✨)

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Sounds like a trip to Target 🛒 Don’t forget to stop by the diaper aisle and find us on shelf! 🎯⁠
⁠
Our luxury diapers are:⁠
✨ Expertly crafted for luxurious comfort⁠
✨ Made with clean, certified materials⁠
✨ Gentle on delicate skin⁠
⁠
Have you felt the Millie Moon difference yet? Tell us your favorite feature in the comments below 😌

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Give your baby some everyday luxury and keep them comfy in our feather soft diapers. Have you tried Millie Moon yet?⁠
⁠
Share your diaper bag essentials in the comments below!👇⁠
⁠
📸: @roseanna.and.co

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SHOP & SAVE! We’re on promotion at Target ✨ Now you can buy more Millie Moon, for less! 🙌

This week only, spend $100 on Millie Moon diapers, training pants and wipes and receive a $30 Target gift card⁠* 🎯

If you’ve always wanted to try Millie Moon, here’s your sign! ☁️

*Promotion valid instore and online from Sunday 8 January - Saturday 14 January 2023.

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Sharing is caring, but not when it's your morning caffeine! 😉⁠ What snack are you always having to share with your little one?⁠
⁠
📷 @Crohnicallyblonde

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Can you feel the difference? ☁️✨ 92% of parents who sampled Millie Moon say they are the softest diaper they have ever used*⁠
⁠
Dermatologically certified to be gentle on delicate skin, and expertly crafted with feather soft materials for luxurious comfort, Millie Moon Luxury Diapers are as soft as can be 😌⁠
⁠
Take softness into your own hands with Millie Moon Luxury Diapers 🤲✨⁠
⁠
From $24.99 at Target 🎯🛒⁠
⁠
*Results from a survey of 3,000 US parents.

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Need another reason to RUN to Target this week? 😌 ⁠
⁠
Expertly crafted for luxurious comfort, our diapers are:⁠
⁠
✨ Feather soft⁠
✨ Gentle on skin⁠
✨ Dermatologically certified⁠
✨ Free from lotions, latex and fragrance⁠
⁠
And best of all, on PROMO at Target! Spend $100 on Millie Moon diapers, training pants and wipes and receive a $30 Target gift card⁠
⁠

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D is for Digby Dog 🐶 ✨⁠
⁠
Digby might not be the sharpest tack in the box, but he is as loyal and lovable as they come! A little bit clumsy, a little bit goofy, he looks for ways to help others, and always shares his treats. ⁠
⁠
Digby is truly one-of-a-kind and you’ll find him on our size 5 luxury diapers—available at your local @target and online

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It's the feather softness for us 😌✨⁠
⁠
Don't gatekeep this one, mama! Share with us your favorite Millie Moon diaper feature in the comments below 👇

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✨ Softness is a warm embrace. ⁠
✨ Softness is a gentle touch. ⁠
✨ Softness is Millie Moon. ⁠
⁠
📸 @camillejcreates

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Another year around the sun with your beautiful baby ☀️ You deserve a night off, mama! ⁠
⁠
We hope 2023 brings your family all the kindness in the world!⁠
⁠
Happy New Year!⁠
⁠
Love,⁠
Millie Moon ☁️✨

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